Beyond the Hype: Why Lagos is the Next Frontier for Brampton Businesses
Audience: Brampton-based SMEs, exporters, investors.
- Hook: Start with a statistic about Africa’s GDP growth or Lagos’s consumer market size.
- Challenge common misconceptions about doing business in Nigeria.
- Highlight key sectors in Lagos ripe for Canadian expertise (e.g., infrastructure, cleantech, agri-tech).
- Explain the “Lagos Advantage”: youth population, tech adoption, gateway to AfCFTA.
- Introduce BLX as the trusted partner to de-risk entry.
- CTA: Link to the BLX Connect platform or inquire about the next trade mission.
